Salesloft Deliverability

Brilliant Salesloft deliverability is key to maximizing the platform’s power. Stricter spam filters can render your prospecting, follow-up, and closing emails invisible—wasting your AI investment. Meet Allegrow, the leading email deliverability platform built for lofters.

Salesloft is a powerful platform for sales engagement, but maintaining high email deliverability remains a critical challenge for teams relying on outbound prospecting. Salesloft email deliverability issues can result in emails landing in spam folders, high bounce rates, and declining domain reputation—significantly impacting the success of your team reaching sales outcomes.

Common challenges and tell-tale signs of deliverability issues include:

  • Low reply and open rates. 
  • High email bounce rates (greater than 2.8%). 
  • Messages being sent to valid contacts getting blocked. 
  • Low domain health ratings on Google Postmaster Tools. 
  • Reports from customers and prospects that emails are landing in spam. 

Understanding and addressing these issues is crucial for ensuring that your sales communications consistently reach their intended recipients.

How Allegrow Enhances Salesloft Email Deliverability

Allegrow integrates seamlessly with Salesloft to provide real-time monitoring and optimization for email deliverability. By leveraging Allegrow’s advanced deliverability engine, sales teams gain actionable insights and automation that help maintain email reputation and increase the chances of reaching the primary inbox.

Key Best Practices with Allegrow’s Salesloft Integration:

  • Spam Trap Protection – Automatically prevents emails from being sent to spam traps and flagged contacts.
  • Bounce Rate Reduction – Identifies and removes risky email addresses from cadences before they get automatically emailed and hurt your domain. 
  • Domain Health Monitoring – Tracks key metrics such as sender reputation and spam rate automatically, specifically from B2B data sources. 
  • Real-Time Authentication Checks – Ensures DKIM, SPF, and DMARC records are properly configured and updated hourly.
  • Spam Rate Insights – Provides detailed analytics on the spam rate of individual Salesloft users.
  • Cadence Optimization – Tests and identifies which email content variations are most effective in avoiding spam filters.

Results with better Salesloft Deliverability

Achieving strong email deliverability is critical for any outbound sales team. Without it, even the best-crafted messages risk getting lost in spam folders, reducing engagement, and ultimately hurting pipeline growth. By implementing Allegrow alongside Salesloft as an approved integration, companies have significantly improved email performance, reduced bounce rates, and enhanced sender reputation.

Here are real-world examples of the results businesses have achieved by improving their email deliverability after integrating Allegrow:

How Booster Increased Outbound Efficiency 

As Lindsay and Mark describe in the full case study here. Booster needed to send a large volume of outbound emails while ensuring brand credibility and compliance with spam filter updates.

The Results: After implementing Allegrow alongside Salesloft, Booster achieved a 52% lower bounce rate and 80% higher response rate by improving email hygiene and sender reputation.

How Dominic in Rev-Ops has Brilliant Domain Management

Dominic, who is a Revenue Operations Manager, needed a solution to proactively manage email domain reputation and avoid sending emails to invalid addresses. They found that when you give sales development teams powerful automation capabilities, bad data and spam traps are guaranteed to slip into Salesloft cadences. 

The Results: While integrating Allegrow to Salesloft, automated email verification and continuous domain warming happens with a seamless onboarding, which reduced bounces and improved long-term deliverability. As they describe on their G2 review here

How Domo’s Sales Team Improved Email Engagement

Domo’s global sales team needed a solution to safeguard their email domain reputation while maintaining high outbound sales engagement, as Luke Perry and Calli Taylor describe in this case study. With impending changes from Google and Yahoo threatening email deliverability, they sought a way to protect their sender reputation without compromising outreach volume.

The Results: After implementing Allegrow, Domo’s team saw a 10% increase in pipeline conversion rates and doubled their email sending volume safely while keeping bounce rates below 2%. Allegrow’s Safety Net feature played a crucial role by preventing 75,000 risky contacts from entering their cadences, ensuring emails landed in inboxes instead of spam. This shift allowed their sales team to focus on high-quality prospects, improving overall engagement and conversion.

Frequently Asked Questions

How to integrate Allegrow to Salesloft?

This is super straightforward: Make sure you’re logged in to the Admin User of your Salesloft account. Then login to Allegrow, Go to Settings > Integrations, then select ‘Connect Salesloft’

How long does it take to integrate Allegrow to Salesloft?

Integrating Allegrow to Salesloft happens via open authentication and usually takes less than 60 seconds. Full guidance on connecting, including a video, is available here.

What are Salesloft best practices?

The primary best practices for deliverability on Salesloft are (a) Ensuring you don’t have Risky contacts entering cadences, a system like Allegrow will do this on Salesloft (b) Ensuring your domains are passing authentication for DKIM, SPF and DMARC (c) Setting up a custom tracking domain on Salesloft and (d) Utilizing Salesloft for multi-channel prospecting and email volume within acceptable levels.

How does Salesloft bulk email work?

Salesloft bulk email will connect to your email client (Google Workspace or O365 typically) to individually schedule emails to be sent inside your email client on your behalf. There are capabilities to limit the number of emails that can be sent within a 24-hour period per user and the minimum spacing between sends (in seconds). Then tools like Allegrow in Salesloft will prevent sending to invalid contacts and spam traps.

What is Salesloft?

Salesloft is a sales engagement platform founded in September 2011 that helps customer-facing employees automate actions that increase their productivity and revenue production. They do this using AI to automate repetitive admin tasks and engage with prospects and customers efficiently across all communication channels.

Does Salesloft allow unsubscribes?

es, Salesloft has global unsubscribe management functionality, which can be found by going to Communication Settings and selecting Default Footer to edit the Opt-Out Link, which is inserted in emails. Anyone clicking this link will then place them on a Do Not Contact list, helping you to maintain compliance.